Top Twitch Influencer Marketing Platforms for 2024

In the world of influencer marketing, Twitch has emerged as a powerful platform for brands to connect with their target audience. With the rise of Twitch influencer marketing, several platforms have been developed to streamline the process of finding and collaborating with the right influencers. Here are some top Twitch influencer marketing platforms to watch out for in 2024:

1. **Brandwatch’s Influence**: Brandwatch’s Influence is a comprehensive Twitch influencer marketing platform that helps brands forge and manage relationships with compatible Twitch streamers. It offers features like unified management system, multi-platform discovery, precision filtering, personalized influencer network, content workflow, and automated reporting. Pricing details can be obtained through a bespoke demo.

2. **Upfluence**: Upfluence provides access to over 4 million influencer profiles across various social media platforms. It offers advanced filtering options to find the most effective influencers based on engagement rates, audience size, and more. Upfluence also allows brands to find influencers organically from their own customer base and audience. Pricing for Upfluence starts at $478 per month.

3. **Hashtag Paid**: Hashtag Paid simplifies the process of launching Twitch marketing campaigns with its Handraise™ feature that matches brands with pre-qualified creators. It offers centralized communications, automated reminders, success manager support, content review, ad-buying capabilities, and more. Hashtag Paid has three plans starting from $269/month.

4. **Brand24**: Brand24 offers a media monitoring tool that helps brands track brand mentions across various platforms to protect their online reputation. It provides automated sentiment analysis, instant alerts for negative mentions, engagement tracking, daily/weekly reports, and more. Brand24 has pricing plans starting from $79/month.

5. **Klear**: Klear matches brands with relevant influencers across different social media platforms, including Twitch. It offers features like FakeSpot technology for detecting fake followers, influencer score, and advanced audience demographics. Klear’s key features include search/discovery, automated recruiting, influencer relationship management, and more.

These Twitch influencer marketing platforms offer a range of features and pricing options to cater to the diverse needs of brands looking to leverage influencer marketing on Twitch. As the influencer marketing landscape continues to evolve, these platforms are poised to play a crucial role in helping brands connect with their target audience effectively.